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From Prague with Love / The story about a mother and son and how our Seashell tote bag made it to the Mercedes Benz Prague Fashion Week

From Prague with Love / The story about a mother and son and how our Seashell tote bag made it to the Mercedes Benz Prague Fashion Week

A few hours a go I was having a conversation regarding our brand’s DNA. One of the most important statements we want to communicate is the importance of our manifesto: “From one corner of Mexico, to one corner of the World.” And the most beautiful thing happened… Yesterday I woke up and received a beautiful picture of our Life in a Seashell tote bag from PRAGUE, Czech Republic from Maricarmen one of my closest and dearest friends. Maricarmen went on a trip to Europe to visit her son Iñaki , who is living abroad as a student.

Life in a Seashell tote bag, what a view! Prague, Czech Republic photo by Iñaki Varela

Maricarmen told me they were having a blast and where visiting Mercedes Benz Prague Fashion Week, and having a great time carrying the tote bag everywhere they went. Iñaki her son loved the tote bag so much he took street style pictures of the tote bag.

Photo by Iñaki Varela and Maricarmen
Iñaki with our Seashell Tote Bag, on the streets of Prague.

To see those pictures made me so happy, how could a tote bag be a witness of a bond between mother and son. I knew Maricarmen misses her son and was waiting to meet him in Europe. Maricarmen got her tote bag a few months a go before the trip. And to our surprise, Iñaki landed his street style and was featured in HeyFomo in the Street Style Section of MBPFW. We are all so happy and excited!

Iñaki with the Seashell Tote Bag, picture taken by @le_kristyna for HeyFOMO one of the highlights of the street style section for the MBPFW Special Coverage.